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HOWAIADS / PRICING

One flat fee for the agent. Everything it needs included.

HowAIAds will charge by ad-spend band, not a percentage of your budget, so the agent never earns more by spending more of your money. Every plan includes the AI answer checks it needs to decide where to pay — no other tools or subscriptions required. Design partners pay nothing during the pilot.

Budget caps you approvePaid never counted as organicStop switch and decision log
Planned pricing — not yet on sale.

There is no checkout and nothing is billed today. Plans, prices and features may change before general availability, and features are delivered as each one ships; anyone who signs up sees the final price before paying.

Design-partner pilot: free

Approved design partners use HowAIAds at no charge until autonomous campaign management is live on their account. In return we ask for honest feedback and permission to use anonymized, aggregated results to improve the product. Today the pilot includes HowAICite-backed spend recommendations and a read-only Microsoft Advertising connection; it cannot change or fund campaigns.

What you pay, and to whom

Ad spend

Paid to the ad platform

Your media budget is billed by Microsoft, OpenAI or Google to your own ad account. HowAIAds never holds or resells your ad spend.

HowAIAds fee

A flat monthly fee

Set by your spend band, not a percentage, so saving you money never costs us revenue.

Example

$10,000 a month in ads

An agency charging 15% of spend would cost $1,500 a month. HowAIAds Growth would be $249 — and it tells you where not to spend.

PRICING QUESTIONS

Clear before you commit.

Do I need any other HowAI product?

No. HowAIAds works on its own. Each plan includes weekly AI answer checks: for each buyer question, the agent looks at what an AI assistant answers and whether your brand already appears, so it only pays where you are missing. These checks run on HowAICite technology behind the scenes; you never need a separate plan. Add HowAICite only if you want its deeper visibility analysis.

What is an AI answer check?

One buyer question asked to one AI assistant, with the answer read for your brand, competitors and cited sources. Starter includes 25 questions checked every week; you choose the questions and the assistant.

What counts as ad spend?

Media spend billed by the ad platforms in the ad accounts connected to HowAIAds during a calendar month. Spend in accounts you do not connect is not counted.

What happens if my spend grows past my plan?

Nothing changes automatically. If spend stays above your band for two consecutive months, we ask before moving you to the next plan.

Which ad platforms are included?

Every plan includes every platform HowAIAds supports at no extra cost. ChatGPT Ads and Microsoft Advertising (Copilot and Bing) come first, as read-only connections in the pilot; Google AI Mode follows. Automated changes are enabled per platform only after they have run on real accounts.

Can I cancel? What happens to my campaigns?

Plans are planned to be monthly with no long-term contract. Your ad accounts and campaigns always stay yours; cancelling only stops the agent and keeps your exportable history.

Are taxes included?

Prices are in US dollars and exclude applicable taxes, which are shown before purchase.

When can I buy it?

Not yet. HowAIAds goes on sale after design partners have proven it on real ad accounts. Pilot participants hear first and see the final price before paying anything.

DESIGN-PARTNER PREVIEW

Help shape the first ad agent for AI chatbots.

Bring one real advertiser account and a conversion goal. The pilot is free and starts read-only.